German Design Award Winner

Back to overview

German Design Award Winner

28.11.2018

Communication design convinces international jury

"locate the future", the image film of the geoinformatics company con terra GmbH receives the renowned German Design Award 2019 from the German Design Council.

The German Design Award directly contributes to the overall commercial success. Prizes will only be awarded to projects that truly represent pioneering contributions to the German and international design landscape. The highly esteemed, international jury guarantees this. The German Design Award identifies and presents unique design trends: a competition that advances the design-oriented scene. The con terra film receives the award in the Audiovisual - Excellent Communications Design category.

With the image film "locate the future", con terra succeeds in precisely hitting the core of the company brand in the area of tension between technology and emotions, away from stereotyped images. For 90 seconds, the viewer is taken on a fantastic journey in which a little girl, motivated by her own thirst for knowledge, creates unbelievable things.

With concept, production and a song composed especially for the occasion, the young, creative filmmakers of the video production company Vorzeigekind from Dortmund were not only able to convince those responsible at con terra. 
The award ceremony will take place as part of the Ambiente trade fair on 8 February 2019 in Frankfurt am Main. 

Parallel to the film, con terra has published a series of short, themed videos under the name "Wir sind con terra" (We are con terra) in which employees of the company report on topics such as cooperation with customers, work/life balance, career opportunities, further training and cooperation within the company. "It was particularly important for us to offer tangible information in addition to the emotional component of the image film and to tell about us and our work. And who could do this better and more authentically than our own employees," says Uwe König, Managing Director of con terra GmbH.

Film and interviews can be accessed via the website www.conterra.de as well as via the company's YouTube channel.



Project description from the German Design Award Website:

Category: Audiovisual – Excellent Communications Design 


Description

The Dortmund-based start-up-company »Vorzeigekind Videoproduktion« manages to emotionally portray the philosophy of the geo-informatics company »con terra« in only 90 seconds with the image film Locate the Future. They tell the story of a young girl, who is trying to find out what is hidden behind the missing piece on her broken globe. Driven by curiosity, she builds a rocket and launches into space, hoping to find answers to her questions.


Jury statement

The idea of depicting a little girl who’s building a rocket ship so that she can observe our planet from a distance is quite moving. A well made corporate image film.